The Business Marketing Course: Managing in Complex Networks
| By: | David Ford; Lars-Erik Gadde; Håkan Håkansson; Ivan Snehota |
| Publisher: | Wiley Global Education UK |
| Print ISBN: | 9780470034507 |
| eText ISBN: | 9780470985922 |
| Edition: | 2 |
| Format: | Reflowable |
eBook Features
Instant Access
Purchase and read your book immediately
Read Offline
Access your eTextbook anytime and anywhere
Study Tools
Built-in study tools like highlights and more
Read Aloud
Listen and follow along as Bookshelf reads to you
Details
Table of Contents