International Business: 2025 Release
| By: | Michael Geringer, Grigorios Livanis, Jeanne McNett |
| Publisher: | McGraw-Hill Higher Education (US) |
| Print ISBN: | 9781264067527 |
| eText ISBN: | 9781265992682 |
| Edition: | 0 |
| Format: | Reflowable |
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International Business Evergreen Release empowers students to develop their global mindset and is up-to-date, relevant, and engaging! It provides a flexible, modular format for instructors along with student-focused features that make the study of International Business interesting by connecting content to culture to make it personally relevant for every student! Co-author Dr. Grigorios Livanis leveraged his expertise in the areas of international economics, strategy, and finance, and his experience as an award-winning teacher and trainer, into a series of extensive updates of theory, data, and applications throughout. The text has three sections to maximize flexibility for instructors. Section 1 - Defines the nature and importance of international business and how they affect business.