Interdiscursive Readings in Cultural Consumer Research
| By: | George Rossolatos |
| Publisher: | Cambridge Scholars Publishing |
| Print ISBN: | 9781527535152 |
| eText ISBN: | 9781527517899 |
| Edition: | 1 |
| Copyright: | 2018 |
| Format: | Page Fidelity |
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This book offers interdiscursivity as an integrative platform for analyzing cultural consumption. Drawing on Foucault, its empirical studies span topics from Web 2.0 social movements to micro-celebrities, offering novel theoretical approaches and methodological innovations.